“Knowing how to tell stories is where it’s at.” Anne Scarlett at KA Connect 2010

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                                                 Anne Scarlett, President of Scarlett Consulting

Anne Scarlett believes that stories are powerful tools for marketing your firms’ knowledge because stories sell and they teach.

“Stories sell externally because they keep you top of mind with your clients and prospects. But stories can also sell internally, because they can sell company policies or a new direction you are taking your firm. Knowing how to tell stories is where it’s at.”

Watch or download “Storytelling: The Key to Marketing Knowledge” to learn a four-step process your firm can apply to develop more effective stories.

Posted: August 12th, 2010 | Filed under: All Posts | Tags: | Comments Off on “Knowing how to tell stories is where it’s at.” Anne Scarlett at KA Connect 2010

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